The Rubicon Project (RUBI) Sets New 1-Year High Following Strong Earnings

The Rubicon Project Inc (NYSE:RUBI) shares hit a new 52-week high during mid-day trading on Thursday following a stronger than expected earnings report. The stock traded as high as $4.25 and last traded at $3.98, with a volume of 23943 shares. The stock had previously closed at $3.48.

The software maker reported ($0.18) EPS for the quarter, beating analysts’ consensus estimates of ($0.23) by $0.05. The Rubicon Project had a negative return on equity of 42.04% and a negative net margin of 144.16%. The business had revenue of $29.73 million for the quarter, compared to the consensus estimate of $28.93 million.

A number of research analysts have recently commented on the company. Zacks Investment Research upgraded The Rubicon Project from a “sell” rating to a “hold” rating in a report on Saturday, August 25th. SunTrust Banks set a $5.00 price target on The Rubicon Project and gave the stock a “buy” rating in a research note on Thursday. Finally, Craig Hallum restated a “buy” rating on shares of The Rubicon Project in a research note on Friday, October 12th.

Large investors have recently added to or reduced their stakes in the stock. Dimensional Fund Advisors LP grew its stake in shares of The Rubicon Project by 10.5% in the 2nd quarter. Dimensional Fund Advisors LP now owns 2,396,558 shares of the software maker’s stock valued at $6,830,000 after purchasing an additional 227,872 shares during the last quarter. B. Riley Financial Inc. grew its stake in shares of The Rubicon Project by 1,952.4% in the 2nd quarter. B. Riley Financial Inc. now owns 2,052,398 shares of the software maker’s stock valued at $5,849,000 after purchasing an additional 1,952,398 shares during the last quarter. Royce & Associates LP grew its stake in shares of The Rubicon Project by 80.2% in the 2nd quarter. Royce & Associates LP now owns 1,369,417 shares of the software maker’s stock valued at $3,903,000 after purchasing an additional 609,600 shares during the last quarter. BlackRock Inc. grew its stake in shares of The Rubicon Project by 3.0% in the 3rd quarter. BlackRock Inc. now owns 792,302 shares of the software maker’s stock valued at $2,853,000 after purchasing an additional 23,298 shares during the last quarter. Finally, Perkins Capital Management Inc. grew its stake in shares of The Rubicon Project by 30.5% in the 3rd quarter. Perkins Capital Management Inc. now owns 680,500 shares of the software maker’s stock valued at $2,450,000 after purchasing an additional 159,000 shares during the last quarter. Hedge funds and other institutional investors own 58.35% of the company’s stock.

The company has a market cap of $176.61 million, a price-to-earnings ratio of -3.93 and a beta of 1.24.

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The Rubicon Project Company Profile (NYSE:RUBI)

The Rubicon Project, Inc provides technology solutions to automate the purchase and sale of digital advertising inventory for buyers and sellers in the United States and internationally. It offers applications and services for digital advertising inventory sellers, including Websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, such as advertisers, agencies, agency trading desks, and demand side platforms, to buy advertising inventory; and a marketplace over which such transactions are executed.

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