Contrasting Brady (BRC) & China Gengsheng Minerals (CHGS)

Brady (NYSE:BRC) and China Gengsheng Minerals (OTCMKTS:CHGS) are both industrial products companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, profitability, analyst recommendations, earnings, risk, valuation and dividends.


This table compares Brady and China Gengsheng Minerals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Brady 8.15% 15.01% 10.70%
China Gengsheng Minerals N/A N/A N/A

Risk & Volatility

Brady has a beta of 1.22, indicating that its stock price is 22% more volatile than the S&P 500. Comparatively, China Gengsheng Minerals has a beta of -32.53, indicating that its stock price is 3,353% less volatile than the S&P 500.

Analyst Ratings

This is a summary of current recommendations and price targets for Brady and China Gengsheng Minerals, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brady 1 2 0 0 1.67
China Gengsheng Minerals 0 0 0 0 N/A

Brady presently has a consensus target price of $42.50, suggesting a potential downside of 0.35%. Given Brady’s higher probable upside, analysts plainly believe Brady is more favorable than China Gengsheng Minerals.


Brady pays an annual dividend of $0.85 per share and has a dividend yield of 2.0%. China Gengsheng Minerals does not pay a dividend. Brady pays out 41.7% of its earnings in the form of a dividend. Brady has increased its dividend for 32 consecutive years.

Institutional and Insider Ownership

77.1% of Brady shares are held by institutional investors. 15.6% of Brady shares are held by company insiders. Comparatively, 56.8% of China Gengsheng Minerals shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Valuation & Earnings

This table compares Brady and China Gengsheng Minerals’ revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Brady $1.17 billion 1.89 $91.06 million $2.04 20.91
China Gengsheng Minerals N/A N/A N/A N/A N/A

Brady has higher revenue and earnings than China Gengsheng Minerals.


Brady beats China Gengsheng Minerals on 9 of the 11 factors compared between the two stocks.

About Brady

Brady Corporation manufactures and supplies identification solutions (IDS) and workplace safety (WPS) products to identify and protect premises, products, and people in the United States and internationally. The IDS segment offers safety signs, pipe markers, labeling systems, spill control products, and lockout/tagout devices for facility identification and protection; materials and printing systems for product identification, brand protection labeling, work in process labeling, and finished product identification; and hand-held printers, wire markers, sleeves, and tags for wire identification, as well as software and services for safety compliance auditing, procedure writing, and training. Its products also comprise name tags, badges, lanyards, and access control software for people identification; wristbands and labels for tracking and enhancing the safety of patients in hospitals; and custom wristbands for use in the leisure and entertainment industry, such as theme parks, concerts, and festivals. This segment serves customers in various industries, such as industrial and electronic manufacturing, healthcare, chemical, oil, gas, automotive, aerospace, governments, mass transit, electrical contractors, leisure and entertainment, telecommunications, and others through distributors, direct sales, catalog marketing, and digital channels. The WPS segment provides workplace safety and compliance products, such as safety and compliance signs, tags, labels, informational signage, asset tracking labels, first aid products, industrial warehouse and office equipment, and labor law compliance posters for various industries, including process, government, education, construction, and utilities, as well as manufacturers through catalog and digital channels. It also offers stock and custom identification products, as well as sells related resale products. Brady Corporation was founded in 1914 and is headquartered in Milwaukee, Wisconsin.

About China Gengsheng Minerals

China GengSheng Minerals, Inc., through its subsidiaries, develops, manufactures, and sells a range of mineral-based, heat-resistant industrial material products. It operates in four segments: Refractories, Industrial Ceramics, Fracture Proppants, and Fine Precision Abrasives. The Refractories segment offers castable, coating, and dry mix materials; low-cement and non-cement castables; and pre-cast roofs that are used as linings and key components in various industrial furnaces, such as steel production furnaces, ladles, vessels, and other high-temperature processing machines that operate at high temperatures. The Industrial Ceramics segment provides abrasive balls and tiles, valves, electronic ceramics, and structural ceramics that are used as components for various end products, such as fuses, vacuum interrupters, electrical components, mud slurry pumps, and high-pressure pumps used in the electric power, electronic component, industrial pump, and metallurgy industries. The Fracture Proppants segment offers ball-like pellets that are used to reach pockets of oil and natural gas deposits trapped in the fractures under the ground. The Fine Precision Abrasives segment offers abrasives, which are primarily used for the surface-polishing and slicing of precision instruments, such as solar panels, as well as in a range of areas, including machinery manufacturing, electronics, optical glass, architecture, industry development, semiconductor, silicon chip, plastic, and lens. China GengSheng Minerals, Inc. sells its products to customers in the iron, steel, oil, glass, cement, aluminum, chemical, and solar industries in China, and other parts of Asia and Europe. The company was formerly known as China Minerals Technologies, Inc. and changed its name to China GengSheng Minerals, Inc. in July 2007. China GengSheng Minerals, Inc. is based in Gongyi, the People's Republic of China.

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