Comparing Party City Holdco (NYSE:PRTY) and RealReal (NYSE:REAL)

Party City Holdco (NYSE:PRTY) and RealReal (NASDAQ:REAL) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, valuation, profitability, dividends, risk and earnings.

Insider and Institutional Ownership

9.5% of RealReal shares are held by institutional investors. 6.5% of Party City Holdco shares are held by insiders. Comparatively, 10.1% of RealReal shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Earnings & Valuation

This table compares Party City Holdco and RealReal’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Party City Holdco $2.43 billion 0.16 $123.26 million $1.59 2.65
RealReal N/A N/A N/A N/A N/A

Party City Holdco has higher revenue and earnings than RealReal.


This table compares Party City Holdco and RealReal’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Party City Holdco 4.67% 12.88% 3.34%
RealReal N/A N/A N/A

Analyst Ratings

This is a breakdown of current ratings and target prices for Party City Holdco and RealReal, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Party City Holdco 0 2 6 0 2.75
RealReal 0 2 5 0 2.71

Party City Holdco currently has a consensus price target of $12.38, suggesting a potential upside of 193.94%. RealReal has a consensus price target of $29.50, suggesting a potential upside of 90.57%. Given Party City Holdco’s stronger consensus rating and higher probable upside, research analysts plainly believe Party City Holdco is more favorable than RealReal.


Party City Holdco beats RealReal on 7 of the 9 factors compared between the two stocks.

About Party City Holdco

Party City Holdco Inc., through its subsidiaries, designs, manufactures, sources, and distributes party supplies in the United States and internationally. The company operates in two segments, Retail and Wholesale. It offers paper and plastic tableware, metallic and latex balloons, Halloween and other costumes, accessories, novelties, gifts, and stationery. As of February 28, 2019, the company offered its products through its 950 specialty retail party supply stores, including franchise stores in North America under the Party City, Halloween City, and Toy City names; and e-commerce Websites, principally through the domain name Party City Holdco Inc. offers its products through company-owned stores, independent party supply stores, mass merchants, grocery retailers, and dollar stores. It was founded in 1947 and is based in Elmsford, New York.

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