Barnes & Noble Education (NYSE:BNED) versus JOANN (NASDAQ:JOANQ) Head-To-Head Comparison

JOANN (NASDAQ:JOANQGet Free Report) and Barnes & Noble Education (NYSE:BNEDGet Free Report) are both small-cap retail/wholesale companies, but which is the better investment? We will compare the two companies based on the strength of their risk, valuation, dividends, analyst recommendations, earnings, profitability and institutional ownership.


This table compares JOANN and Barnes & Noble Education’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
JOANN -11.10% N/A -4.99%
Barnes & Noble Education -5.22% -51.52% -4.92%

Earnings and Valuation

This table compares JOANN and Barnes & Noble Education’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
JOANN $2.22 billion 0.00 -$200.60 million ($5.81) -0.01
Barnes & Noble Education $1.54 billion 0.01 -$101.86 million ($1.56) -0.18

Barnes & Noble Education has lower revenue, but higher earnings than JOANN. Barnes & Noble Education is trading at a lower price-to-earnings ratio than JOANN, indicating that it is currently the more affordable of the two stocks.

Analyst Ratings

This is a summary of current recommendations for JOANN and Barnes & Noble Education, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JOANN 0 0 0 0 N/A
Barnes & Noble Education 0 2 0 0 2.00

Barnes & Noble Education has a consensus target price of $2.63, suggesting a potential upside of 822.35%. Given Barnes & Noble Education’s higher possible upside, analysts clearly believe Barnes & Noble Education is more favorable than JOANN.

Volatility and Risk

JOANN has a beta of 0.91, meaning that its share price is 9% less volatile than the S&P 500. Comparatively, Barnes & Noble Education has a beta of 2.01, meaning that its share price is 101% more volatile than the S&P 500.

Institutional and Insider Ownership

72.1% of JOANN shares are owned by institutional investors. Comparatively, 38.5% of Barnes & Noble Education shares are owned by institutional investors. 73.4% of JOANN shares are owned by company insiders. Comparatively, 5.3% of Barnes & Noble Education shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.


Barnes & Noble Education beats JOANN on 7 of the 12 factors compared between the two stocks.


(Get Free Report)

JOANN Inc. operates as a specialty retailer of sewing and fabrics, and arts and crafts category products in the United States. The company products in sewing category include cotton fabrics; warm fabrics, such as fleece and flannel fabrics; home decorating and utility fabrics and accessories; fashion and sportswear fabrics; special occasion fabrics; pillow forms; stuffing, batting, and foams; seasonally themed and licensed fabric designs; and sewing construction supplies comprising cutting implements, threads, zippers, trims, tapes, pins, elastic, and buttons, as well as patterns for sewing projects. Its products in arts and crafts, home décor, and other categories consist of yarn and yarn accessories, and needlecraft kits and supplies; paper crafting components; craft materials; fine art materials; sewing machines, craft technology, lighting, irons, organizers, and other products; artificial floral products; seasonal décor and entertaining products; home décor accessories; ready-made frames; comprehensive assortment books and magazines; and non-merchandise services. The company offers its products through retail stores, as well as online. The company was formerly known as Jo-Ann Stores Holdings Inc. and changed its name to JOANN Inc. in February 2021. JOANN Inc. was founded in 1943 and is based in Hudson, Ohio. On March 18, 2024, JOANN Inc., along with its affiliates, filed a voluntary petition for reorganization under Chapter 11 in the U.S. Bankruptcy Court for the District of Delaware.

About Barnes & Noble Education

(Get Free Report)

Barnes & Noble Education, Inc. operates bookstores for college and university campuses, and K-12 institutions in the United States. It operates through Retail and Wholesale segments. The company sells and rents new and used print textbooks, digital textbooks, and publisher hosted digital courseware through physical and virtual bookstores, as well as directly to students through In addition, it offers First Day and First Day Complete access programs; and general merchandise, including collegiate and athletic apparel, school spirit products, lifestyle products, technology products, supplies, graduation products, and convenience items. Further, the company sources, sells, and distributes new and used textbooks; and sells hardware and a software suite of applications that provides inventory management and point-of-sale solutions to approximately 340 college bookstores. Additionally, it offers direct-to-student services. The company operates physical college and university bookstores; virtual bookstores; True Spirit e-commerce websites; pop-up retail locations; customized cafés and stand-alone convenience stores; and a media channel for brands targeting the college demographic. Barnes & Noble Education, Inc. was founded in 1965 and is headquartered in Basking Ridge, New Jersey.

Receive News & Ratings for JOANN Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for JOANN and related companies with's FREE daily email newsletter.